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Audi removes petrol A5 from Australian range as hybrid demand surges

Summarised from 2 outlets · Updated 12 Nov, 00:13 · Archive

Audi Australia has removed petrol-powered A5 Sedan and Avant models from its 2027 lineup, keeping them available only by special order.

Audi Australia has removed the standard petrol-powered A5 Sedan and Avant from its 2027 lineup, restricting the 200kW quattro petrol model to special order only. The previous TFSI 150kW and TFSI 200kW quattro variants are no longer in the regular spec guide.

The company says the change reflects customer demand. Esther Choi, product planning manager for Audi Australia, said the majority of A5 customers had been choosing the plug-in hybrid versions. She stated that plug-in hybrids were 'doing most of the heavy lifting' and that 'our strategy in terms of positioning and focusing on value for the customer worked'.

Choi noted that when the A5 launched, the plug-in hybrid was 'unknown territory', so Audi positioned it alongside the 200kW quattro to convert customers. 'That has shown in our sales numbers', she said, reporting 'very high interest in plug-in hybrid within the A5 range'.

Matthew Dale, head of product for Audi Australia, said the strategy repeated the success of previous plug-in hybrid launches in the market. He described the focus on 'performance and hybridisation' as 'a clear intentional strategy that Audi had in Australia and still has today'.

Audi removes petrol A5 from Australian range as hybrid demand surges
Image: The West Australian

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In this story: Audi Australia · Esther Choi · Matthew Dale · Australia

This summary was written by AI from the headlines and standfirsts above, and states as fact only what at least two outlets report. How we use AI · Report a problem · Corrections log