Aldi boss says loyalty schemes 'dupe' customers
Summarised from 2 outlets · Updated 30 Sept, 18:25 · Archive
Aldi's boss says rival supermarket loyalty discounts mislead shoppers.
Giles Hurley, boss of Aldi UK, has accused rival supermarkets of using loyalty schemes to create a false impression of discounts for customers. Aldi is the only major supermarket chain in Britain without a loyalty scheme.
How it is being reported
- Aldi boss accuses rival supermarkets of 'duping' customers with misleading loyalty scheme pricesDaily Mail · 30 Sept, 13:41
- Aldi boss says some loyalty discounts 'dupe' customersBBC Business · 28 Sept, 18:45
In this story: Giles Hurley · Aldi
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