Discovery+ raises prices a week after Skydance merger

Summarised from 2 outlets · Updated 13 Oct, 23:32 · Archive

Discovery+ has raised subscription prices, with ad-free plans increasing by $2 to $12 monthly.

Discovery+ has raised its subscription prices, effective immediately for new subscribers. The ad-free plan now costs $12 per month, up from $10, while the ad-supported plan increased from $6 to $7 per month. Existing subscribers will see the new prices applied to their first bill on or after 12 November, following a 30-day notice period.

The price increase comes one week after Paramount and Warner Bros. Discovery officially merged to form Skydance. However, a Skydance spokesperson told Ars Technica that the pricing changes were planned before the merger's closing date and were not made in anticipation of it. The company said Discovery+'s prices are regularly evaluated to ensure they reflect the content and experience offered.

Discovery+ has raised prices three times since launching in 2012. The most recent increase before today occurred in January 2025. The service, which primarily features unscripted content such as reality shows and documentaries, has been profitable since at least 2023 and is noted for having low cancellation rates. In 2022, Warner Bros. Discovery reported the service had 24 million subscribers. Skydance has signalled plans to combine its main streaming services—Paramount+ and HBO Max—into a single offering.

How it is being reported

• Skydance’s Discovery+ prices increase by up to 20 percentThe higher prices are said to be unrelated to the Skydance merger.Ars Technica · 13 Oct, 19:06
• Discovery+ gets a price bump just a week after the Skydance mergerWho could have possibly seen this coming.Engadget · 13 Oct, 17:07

In this story: Discovery+ · Skydance · Paramount · Warner Bros. Discovery · HBO Max · Paramount+

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