Gen Z matches coffee cups to outfits, study finds

Summarised from 2 outlets · Updated 2 Oct, 15:18 · Archive

A study commissioned by McDonald's UK finds Gen Z use takeaway coffee cups as fashion accessories.

A study commissioned by McDonald's UK has found that coffee holds significance for Gen Z beyond its practical purpose, with some young people matching their takeaway cups to their daily outfits as a form of self-expression.

KISS Breakfast presenter Chloe Burrows participated in the research by challenging Londoners, suggesting the phenomenon has gained enough traction to warrant investigation into how Gen Z approach their coffee consumption and fashion choices.

How it is being reported

• Gen Z ‘espresso’ themselves by matching their takeaway coffee cups to today’s outfitDaily Express · 2 Oct, 15:03
• Gen Z ‘espresso’ themselves by matching their takeaway coffee cups to today’s outfitThe Mirror · 2 Oct, 10:57

In this story: Gen Z · McDonald's UK · Chloe Burrows · London

This summary was written by AI from the headlines and standfirsts above, and states as fact only what at least two outlets report. How we use AI · Report a problem