Government cracks down on high-street cosmetic surgery after death

Summarised from Gloucestershire Live's report · Updated 21 Oct, 13:02 · Archive

The Government is restricting high-risk cosmetic procedures including liquid Brazilian Butt Lifts to qualified medical professionals.

The Government has launched a crackdown on unregulated cosmetic procedures, following the death of Alice Webb, a 33-year-old mother of five who died after having a liquid Brazilian Butt Lift in a Gloucester salon in 2024. Ministers said patients deserve to know they are in safe hands when undergoing cosmetic treatment.

Under new rules, treatments involving injecting fillers outside the face would be legally defined as cosmetic surgery and restricted to qualified medical professionals. Other high-risk procedures such as deep chemical peels, vampire facials and some laser treatments would be limited to doctors, dentists, nurses, midwives and pharmacists. Those who flout the restrictions could face unlimited fines or fixed penalties up to £4,000.

Health minister Karin Smyth said the changes would 'drive cosmetic cowboys out of the market' and help people identify safe, qualified providers. The Government will launch a consultation with doctors, regulators and businesses to draw up draft regulations.

Read the report

• Government clamping down on BBL ‘cosmetic cowboys’ after death of Alice WebbThe consultation follows the death of Alice Webb, a 33-year-old mother of five who died after having a liquid BBL performed in a salon in Gloucester in 2024Gloucestershire Live · 21 Oct, 06:00

In this story: Alice Webb · Government · Gloucester · Karin Smyth

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