Grocery price inflation rises to 2.5% as shoppers seek out bargains

Summarised from 4 outlets · Updated 13 Oct, 08:19 · Archive

Supermarket prices are 2.5% higher than last year, up from 2.3% the previous month.

Supermarket prices are 2.5% higher than last year, according to Worldpanel by Numerator data, up from 2.3% the previous month. The increase marks a second consecutive monthly rise in grocery inflation.

Shoppers are leaning heavily on special offers to control their spending. Spending on promotions over the latest month was up by more than a quarter of a billion pounds compared with the same period last year, with promotions helping households afford larger packs and pricier items.

Fraser McKevitt, head of retail and consumer insight at Worldpanel, said the cost of living "continues to weigh heavily on the minds of shoppers", with fuel costs adding to budget pressure. He noted that more than half of shoppers are very or extremely worried about petrol prices, and almost one in three say it is already affecting their finances. "Until the Chancellor sets out his plans, we expect that caution to carry on showing up at the till," McKevitt said.

Some categories are faring better: chocolate confectionery prices are 3% lower than a year ago, potentially offering relief for Halloween shoppers.

How it is being reported

• UK shoppers seek deals as grocery price inflation rises againSupermarkets use special offers to draw in sales, while more people buy Halloween products early this year Business live – latest updates UK grocery price inflation has edged up again as shoppers lean on special offers to keep their costs in check, new figures show. Supermarket prices were 2.5% higher than last year in the four weeks to 4 October, up from 2.3% last month, data from Worldpanel by Numerator shows. Continue reading...The Guardian · 13 Oct, 09:21
• Rising UK supermarket price inflation forcing shoppers to hunt for bargainsSupermarket prices are 2.5 per cent higher than last yearThe Independent · 13 Oct, 08:38
• Grocery price inflation edges up as shoppers lean on special offersSupermarket prices are 2.5% higher than last year, up from 2.3% last month, data from Worldpanel by Numerator shows.Evening Standard · 13 Oct, 08:00
• Grocery inflation ticks up again - as energy costs weigh on shoppersA closely-watched measure of grocery inflation has ticked up for a second consecutive month amid fears of an energy-led surge ahead.Sky News Business · 13 Oct, 08:00

In this story: Worldpanel by Numerator · Fraser McKevitt

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