Kellogg's removes rice from Rice Krispies and Coco Pops

Summarised from 4 outlets · Updated 3 Nov, 21:27 · Archive

Kellogg's has removed rice from Rice Krispies and Coco Pops due to changing weather conditions affecting ingredient availability.

Kellogg's has removed rice from its Rice Krispies and Coco Pops cereals and replaced it with alternative flours. Rice Krispies now uses rice flour instead of rice, while Coco Pops contain a blend of rice flour and corn flour in place of rice.

The company said the change helps maintain consistent quality at a time when changing weather conditions are affecting the quality and availability of rice and grains used in its cereals. The Guardian reported that Kellogg's linked the shift to how the climate crisis had affected ingredient availability.

A Kellogg's spokeswoman said the updated recipes had been carefully assessed for taste, appearance and texture. She added: 'We appreciate that even small changes to a much-loved product can feel noticeable and that's why we have approached this with a lot of care and consideration.' The company said it is continuing to listen closely to consumer feedback.

Both reformulated cereals remain non-HFSS – not high in fat, salt or sugar – contain no artificial colours, flavours or sweeteners and maintain the same levels of fibre, vitamin D and iron as before.

However, the new recipes now contain wheat gluten as an ingredient, meaning they are no longer suitable for shoppers with a wheat allergy or coeliac disease. Previously, the cereals were only labelled 'may contain gluten' because they were made in a factory where other gluten-containing cereals were handled. Wheat must now be declared as an allergen on the pack and highlighted in bold in the ingredients list. Both cereals carry prominent labelling on their packs alerting consumers to the change.

How it is being reported

• Snap, crackle and shock as Rice Krispies lose rice grainsThe firm blamed 'changing weather conditions' for affecting the quality and availability of the ingredient.Daily Mail · 3 Nov, 23:55
• Snap and crackle but no pop: Rice Krispies reformulated due to lack of riceKellogg’s substitutes ingredient with rice flour, as climate crisis affects availability of some grains They will snap and they will crackle, but they may no longer pop, as Kellogg’s has removed rice from its Rice Krispies and Coco Pops cereals due to “changing weather conditions”. Rice Krispies has been reformulated to use rice flour instead of rice, while Coco Pops now contain a blend of rice flour and corn flour instead of rice in order to maintain consistent quality. Kelloggs’ said the shift reflected how the climate crisis had affected the quality and availability of some rice and…Guardian World · 3 Nov, 16:23
• Kellogg’s removes rice from Rice Krispies due to ‘changing weather conditions’The firm has also removed rice from its Coco Pops cereal.Evening Standard · 3 Nov, 14:59
• Kellogg’s removes rice from Rice Krispies due to ‘changing weather conditions’The firm has also removed rice from its Coco Pops cereal.Independent Business · 3 Nov, 14:59

In this story: Kellogg's

This summary was written by AI from the headlines and standfirsts above, and states as fact only what at least two outlets report. How we use AI · Report a problem · Corrections log