UK sports supplement brand Promuscle Products enters administration

Summarised from 4 outlets · Updated 2 Nov, 09:48 · Archive

Promuscle Products, a UK sports supplement manufacturer based in Fleetwood, Lancashire, has entered administration after 15 years.

Promuscle Products, a UK sports supplement manufacturer, has entered administration after 15 years of business. The company is based in Fleetwood, Lancashire and was established in May 2011.

The company specialised in creating formulas for the sports supplement market, offering contract manufacturing services for blending, tableting and encapsulation. It maintained 400 ingredients in-house and held licences to manufacture over 30 trademarked ingredients.

Promuscle Products supplied both the UK and EU markets, and also shipped to the USA, Australia and the UAE. According to its website, it had been 'contract manufacturing some of the biggest brands that have dominated the UK and EU market'.

Administrators Philip Lawrence and Gareth Howarth of AMS Business Recovery were appointed on Tuesday, 27 October. The company has been contacted for comment but has not yet responded publicly.

The collapse adds to a difficult period for UK retail and manufacturing, with several major brands entering administration or liquidation in recent months. Claire's and Quiz have closed all remaining stores following administration, while fashion retailer Leading Labels shut its 15 remaining stores after liquidation in May. Whitbread closed all its standalone branded restaurants across the UK, though Queensway Inns and Common Table Group have since taken over 110 of those sites.

How it is being reported

• 'Leading' UK sports supplement brand falls into administration after 15 yearsPromuscle Products, which supplies sports supplements in UK and global markets, has entered administration after 15 yearsWhitehaven News · 2 Nov, 09:13
• 'Leading' UK sports supplement brand falls into administration after 15 yearsPromuscle Products, which supplies sports supplements in UK and global markets, has entered administration after 15 yearsNW Evening Mail · 2 Nov, 09:13
• 'Leading' UK sports supplement brand falls into administration after 15 yearsPromuscle Products, which supplies sports supplements in UK and global markets, has entered administration after 15 yearsWestmorland Gazette · 2 Nov, 09:13
• 'Leading' UK sports supplement brand falls into administration after 15 yearsPromuscle Products, which supplies sports supplements in UK and global markets, has entered administration after 15 yearsCumberland News · 2 Nov, 09:13

In this story: Promuscle Products · Fleetwood · Lancashire · AMS Business Recovery

This summary was written by AI from the headlines and standfirsts above, and states as fact only what at least two outlets report. How we use AI · Report a problem · Corrections log