Taunton doughnut business serves stranded M5 drivers after lorry fire

Summarised from 2 outlets · Updated 11 Oct, 06:19 · Archive

A Taunton doughnut business opened on the M5 motorway to serve stranded drivers after a vehicle fire near Weston-super-Mare caused severe disruption.

A vehicle fire near Weston-super-Mare caused severe disruption on the M5 motorway and surrounding roads, leaving drivers stuck in lengthy queues. As frustration grew among those caught in the traffic chaos, Taunton-based Dough Bros decided to open for business on a stretch of the motorway, serving doughnuts and hot drinks to stranded motorists who left their vehicles to grab refreshments.

Matt, the youngest of the three brothers behind Dough Bros, was himself caught in the incident that morning while on his way to an event in Bristol. He and his team were about 100 metres back from where the motorway was closed and ended up stationary for around three and a half hours.

After about an hour of waiting, motorists began approaching their van asking if they could buy drinks and snacks. This initial interest grew into an impromptu service operation, with the business also handing out free doughnuts to those stuck in the standstill traffic. The gesture quickly won over stranded drivers facing long delays.

How it is being reported

• M5 lorry fire saw Taunton business open on motorway for stranded driversA Taunton business swapped its usual serving spot for the M5 motorway after a major incidentSomerset County Gazette · 11 Oct, 05:00
• M5 lorry fire saw Taunton business open on motorway for stranded driversA Taunton business swapped its usual serving spot for the M5 motorway after a major incidentBridgwater Mercury · 11 Oct, 05:00

In this story: Dough Bros · Taunton · M5 · Weston-super-Mare · Matt · Bristol

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