Norway launches toilet tourism campaign after Trump insult

Summarised from 2 outlets · Updated 30 Oct, 16:30 · Archive

Norway's tourism agency launched a tongue-in-cheek campaign promoting the country's bathrooms after President Trump called it a 'shithouse country'.

President Donald Trump called Norway a 'shithouse country' during a political rally in Port Huron, Michigan on Sunday, ahead of the U.S. midterm elections. He has previously criticised both Norway and the Norwegian Nobel Committee, expressing frustration that he has not received the Nobel Peace Prize. His recent rhetoric intensified after the peace prize was awarded to international jurist Navi Pillay earlier this month.

Norway's state-run tourism agency, Visit Norway, responded with a tongue-in-cheek campaign. The agency published a guide to 'some of the world's most beautiful and spectacular toilets' across the Norwegian landscape and marketed the initiative as 'Norway makes shithouses great again'. The campaign went viral on social media, with Visit Norway writing: 'So, we heard some noise about shithouses. What can we say, we do have some of the world's most beautiful and spectacular toilets.'

The campaign highlighted that some of Norway's bathrooms are architectural achievements that have won international awards, offering views of the country's fjords, mountains and Northern Lights. Trump has previously made similar inflammatory comments about other countries; in 2018, he referred to Haiti and African nations as 'shithole countries', remarks that drew widespread global condemnation.

How it is being reported

• Norway turns to toilet humor after Trump bashes Scandinavian countryNorway has turned to a bit of toilet humor in response to U.S. President Donald Trump’s recent comments insulting the Scandinavian country and the Nobel Peace Prize.Clickorlando · 30 Oct, 15:58
• Norway turns to toilet humor after Trump bashes Scandinavian countryNorway has turned to a bit of toilet humor in response to U.S. President Donald Trump’s recent comments insulting the Scandinavian country and the Nobel Peace Prize.News4Jax · 30 Oct, 15:58

In this story: Donald Trump · Norway · Visit Norway · Navi Pillay · Norwegian Nobel Committee · Haiti

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