Showcase Cinemas gives free chocolate to customers named Tony

Summarised from 2 outlets · Updated 9 Oct, 11:55 · Archive

Showcase Cinemas is giving away personalised Tony's Chocolonely bars to customers with seven name variations on 10 and 11 October.

Showcase Cinemas is giving away free personalised Tony's Chocolonely bars to customers with seven name variations on 10 and 11 October. The names accepted include Tony, Toni, Anthony, Antonia and others. Customers must show a matching photo ID, such as a passport or driving licence, at the food and drink stand to claim their complimentary bar while stocks last.

The giveaway marks the introduction of Tony's Chocolonely Littl' Bits to Showcase Cinemas. Jon Dixon, UK Marketing Director at Showcase Cinemas, said the cinema chain wanted to do something playful to celebrate the arrival of the new product. Members of Showcase Cinemas' Insider Membership can also get a pouch of Tony's Chocolonely Littl' Bits for £2 until 31 October.

Tony's Chocolonely earlier this year promised not to shrink its bars despite rising costs and industry pressure. The company said that whilst raising prices in response to rising cocoa costs, it will not cut bar size to offset expenses.

How it is being reported

• People can get a free chocolate bar this weekend if they have one of 7 namesShowcase Cinemas will be giving away a free Tony’s chocolate bar to anyone who has one of seven names on October 10 and 11Worcester News · 9 Oct, 09:44
• People can get a free chocolate bar this weekend if they have one of 7 namesShowcase Cinemas will be giving away a free Tony’s chocolate bar to anyone who has one of seven names on October 10 and 11Malvern Gazette · 9 Oct, 09:44

In this story: Showcase Cinemas · Tony's Chocolonely

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