Alton Garden Centre opens expanded Christmas department

Summarised from 2 outlets · Updated 15 Oct, 11:32 · Archive

Alton Garden Centre in Wickford opens its 2026 Christmas department on 17 October with expanded stock and special offers.

Alton Garden Centre on the A127 in Wickford is opening its 2026 Christmas department on Saturday, 17 October. The centre, described as Essex's largest garden centre, has released images of its expanded Christmas stock and displays ahead of the opening weekend.

Family Card members will receive 15 per cent off Christmas items during opening weekend. The first 50 customers through the doors will receive a 'magic token' that can be exchanged for a free bauble worth up to £3.99. Free festive treats will be available throughout Saturday, with a ribbon-cutting ceremony taking place at 9am. Customers can join the Family Card scheme by picking up a card in-store and registering online to access the discount and other rewards.

A spokesman for the centre said the team had been 'working hard with Santa's elves' to prepare the department. British Garden Centres says this year's line-up is 'bigger and better than ever', with lights, decorations and home accessories to help customers create Christmas memories without breaking the bank.

Alton Garden Centre opens expanded Christmas department — Image: Echo (Basildon)

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How it is being reported

Sneak peek at A127 garden centre's 'bigger and better' Christmas departmentAlton Garden Centre in Wickford unveils its bigger 2026 Christmas department on October 17, with 15 per cent Family Card savings, treats and free baubles.Echo (Basildon) · 15 Oct, 11:00
Sneak peek at A127 garden centre's 'bigger and better' Christmas departmentAlton Garden Centre in Wickford unveils its bigger 2026 Christmas department on October 17, with 15 per cent Family Card savings, treats and free baubles.Colchester Gazette · 15 Oct, 11:00

In this story: Alton Garden Centre · Wickford · British Garden Centres · Libby Stubbs

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