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London police offer cyclists safety video instead of £50 fine

Summarised from 2 outlets · Updated 14 Oct, 03:03 · Archive

City of London police are offering cyclists who break road rules the choice of watching a 47-second video or paying a £50 fine.

City of London police will offer rule-breaking cyclists the choice of watching a 47-second road safety video or paying a £50 fine. The initiative, dubbed the 'sin bin', will be rolled out at known hotspots in the capital, targeting cyclists going through red lights or zebra crossings. A 40-inch television linked to a laptop will be set up on a mat at the roadside.

Sergeant Stuart Ford, cycle team lead at City of London police, said the approach reflects the force's strategy of 'engagement, education and enforcement'. The video includes interviews with two visually impaired women sharing their experiences and CCTV footage of serious incidents caused by cyclists. However, cyclists will 'not always be offered the option' of watching the video, with enforcement taking place where 'necessary'.

London police offer cyclists safety video instead of £50 fine
Image: Evening Standard

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In this story: City of London police · London · Sergeant Stuart Ford

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