YouTube launches AI tools to help creators optimise content

Summarised from 2 outlets · 5 reports · Updated 23 Sept, 15:50

YouTube is adding generative AI features to help creators generate ideas, test thumbnails and optimise video performance.

The tools use generative AI to help creators experiment with different tactics and find what works best. Features include video A/B testing, dynamic thumbnails and live dubbing, available within YouTube's Studio app.

How it is being reported

• YouTube’s conversational video editing tool lets creators make edits in natural languageTechCrunch · 23 Sept, 16:46
• YouTube Music gets more conversational with new AI featuresTechCrunch · 23 Sept, 16:19
• YouTube releases new AI features for creators within its Studio appTechCrunch · 23 Sept, 15:30
• YouTube is building AI creator tools that do almost everything for themThe Verge · 23 Sept, 15:30
• YouTube adds new creator tools like video A/B testing, dynamic thumbnails, and live dubbingTechCrunch · 23 Sept, 15:30

In this story: YouTube

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