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Amazon Prime raises Australian subscription fees by 30 per cent

Summarised from 2 outlets · Updated 21 Oct, 07:32 · Archive

Amazon Prime has increased its Australian monthly subscription from $9.99 to $12.99 per month from 25 November.

Amazon Prime has increased its Australian monthly subscription fee by 30 per cent to $12.99, up from $9.99 per month, from 25 November. The annual subscription fee will rise from $79 to $99. Customers were notified by text message weeks before Christmas.

Amazon said the price rise reflects the expanded range of products and benefits available through the service. An Amazon Prime spokesman stated the company remains committed to growing value for members, noting recent expansions including free overnight delivery before 8am across four cities and expanded same-day delivery in nine regions.

The retailer also cited the addition of new series, movies and sport to its streaming services, alongside exclusive member deals. Amazon told customers that while the price is changing, all other aspects of Prime membership remain the same. A spokesman said Prime had never offered as much value as it does today.

Amazon Prime raises Australian subscription fees by 30 per cent
Image: The West Australian

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