GWM reports strong interest in new Haval H7 ahead of launch

Summarised from 2 outlets · Updated 16 Oct, 01:32 · Archive

GWM Australia says its new Haval H7 SUV has received record pre-launch interest with 1500 expressions of interest.

GWM Australia has announced that the new Haval H7 has attracted more pre-launch interest than any previous GWM model, with 1500 expressions of interest recorded following its local debut at the Everything Electric exhibition last month. The company says the mid-size SUV has generated substantially more page views on its website and video views on its YouTube channel than the previous model, and drew strong interest at a recent pop-up display at Melbourne's Chadstone Shopping Centre. First customer deliveries are expected within two weeks.

The new SUV will be priced below $50,000 and is offered exclusively with GWM's Hi4 all-wheel drive system. It will be available with hybrid and plug-in hybrid powertrains, both using a 110kW turbocharged 1.5-litre four-cylinder petrol engine, and features a vastly different design compared to the preceding H7.

Steve Maciver, GWM Australia's head of marketing and communications, said the level of early interest from prospective buyers 'demonstrates that GWM looks to have the formula just right with this new model'. He added that continuing to offer such models 'will enable GWM to move closer to its ambition of becoming a top five brand'.

How it is being reported

• GWM confirms unprecedented interest in new Haval H7 as Australian launch loomsGWM has promised its boxy new SUV will start below $50,000, and it now says customer interest is strong ahead of the new Haval H7's launch next month.The West Australian · 16 Oct, 01:00
• GWM confirms unprecedented interest in new Haval H7 as Australian launch loomsGWM has promised its boxy new SUV will start below $50,000, and it now says customer interest is strong ahead of the new Haval H7's launch next month.Perth Now · 16 Oct, 01:00

In this story: GWM · Haval · Australia · Melbourne · Chadstone Shopping Centre · Steve Maciver

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