Virgin Media O2 offers cash for old devices ahead of GTA VI

Summarised from 2 outlets · Updated 14 Oct, 10:03 · Archive

Virgin Media O2 is paying up to £1,000 for unused gaming consoles through its O2 Recycle scheme as gamers prepare for Grand Theft Auto VI.

Virgin Media O2 is promoting its O2 Recycle scheme to UK gamers, offering payments of up to £1,000 for unused consoles and devices ahead of the Grand Theft Auto VI release. Research from Virgin Media O2 shows the average gamer owns approximately seven unused consoles, with nearly half (48%) of gamers planning to upgrade their systems before the game launches.

Players expect to spend an average of £195 on upgrades between now and the game's release, which is less than 50 days away. However, 44% of those surveyed said a more powerful console was financially out of reach. Chief sustainability officer Dana Haidan said gamers could 'turn unused tech into cash towards an upgrade, rather than leaving valuable devices tucked away at home or going to waste'.

Since 2009, O2 Recycle has recycled over four million devices and paid out more than £354 million to consumers, with zero parts going into landfill.

How it is being reported

• Virgin Media O2 offering £1,000 for unused devices ahead of GTA VI releaseUK gamers could make up to £1,000 by recycling unused consoles and devices through O2 Recycle, as GTA VI sparks upgrade plans.Oxford Mail · 14 Oct, 09:26
• Virgin Media O2 offering £1,000 for unused devices ahead of GTA VI releaseUK gamers could make up to £1,000 by recycling unused consoles and devices through O2 Recycle, as GTA VI sparks upgrade plans.Oxfordshire Guardian · 14 Oct, 09:26

In this story: Virgin Media O2 · O2 Recycle · Grand Theft Auto VI · Dana Haidan · Rockstar Games · UK

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