Ford to launch cheaper ute under Ranger in 2027
Summarised from 2 outlets · Updated 3 Nov, 06:38 · Archive
Ford will launch an affordable midsize pickup in global markets in 2027 with 20 per cent lower base material costs than the Ranger.
Ford will launch an affordable midsize pickup in global markets in 2027, cheaper to build than its existing Ranger model. Ford CEO Jim Farley announced on a third-quarter 2026 earnings call that the new truck will have base material costs 20 per cent lower than today's Ranger. He said it is designed to bring new customers into the Ford truck lineup internationally and compete with Chinese automakers, following the approach of the Maverick in the United States.
The new model is separate from the previously confirmed electric Fathom dual-cab. It will be built in the US, though a right-hand drive export programme has yet to be confirmed. The CEO's reference to lower production costs and competing with Chinese brands suggests the pickup could be developed through one of Ford's Chinese joint-venture partnerships with Changan or JMC.
Ford has previously used its JMC partnership to develop the Transit City van, now arriving in Australia, and the Bronco Basecamp, due in Australia in the second half of 2027. Ford Australia declined to comment on whether the new pickup will be offered locally, but the CEO's reference to international markets indicates it could potentially be available in Australia as a more affordable alternative to the Ranger.

How it is being reported
- Cheaper Ford ute to slot under Ranger in global markets, potentially including AustraliaFord will launch a new ute in global markets in 2027, designed to be cheaper to build than the Ranger and to tackle Chinese brands.The West Australian · 3 Nov, 06:01
- Cheaper Ford ute to slot under Ranger in global markets, potentially including AustraliaFord will launch a new ute in global markets in 2027, designed to be cheaper to build than the Ranger and to tackle Chinese brands.Perth Now · 3 Nov, 06:01
In this story: Ford · Jim Farley · Ranger · Maverick · Changan · JMC · Australia · China
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