Lisa Hogan launches platform to help farmers diversify income
Summarised from 2 outlets · Updated 27 Oct, 13:02 · Archive
Lisa Hogan and her son Wolfe Bentinck have launched Only Farmers, a platform connecting farms with the public for countryside experiences and farm stays.
Lisa Hogan and her son Wolfe Bentinck have launched Only Farmers, a platform designed to help farmers unlock new income streams by connecting farms directly with members of the public seeking countryside experiences, farm stays and events.
The venture was inspired by conversations Hogan had while working at Diddly Squat Farm Shop, where she met farmers offering everything from vineyard tours and workshops to lambing days and accommodation, but struggling to attract visitors. Only Farmers was created to bridge that gap by providing a dedicated platform where farms can showcase their activities and connect directly with customers.
The platform also allows farmers to buy, sell and rent equipment and services through a farmer-focused marketplace. According to the company's website, more than 1,000 farms have already joined. Hogan and Bentinck are cover stars of a special diversification edition of Farmers Guardian, in which they discuss ideas for helping rural businesses become more resilient and less reliant on traditional farming income.
How it is being reported
- Lisa Hogan breaks silence on real reason behind venture outside of Clarkson's Farm.Lisa Hogan and her son Wolfe Bentinck have revealed how they hope to help farmers unlock new income streams through their rapidly growing platform, Only Farmers.Oxford Mail · 27 Oct, 12:30
- Lisa Hogan breaks silence on real reason behind venture outside of Clarkson's Farm.Lisa Hogan and her son Wolfe Bentinck have revealed how they hope to help farmers unlock new income streams through their rapidly growing platform, Only Farmers.Oxfordshire Guardian · 27 Oct, 12:30
In this story: Lisa Hogan · Wolfe Bentinck · Only Farmers · Diddly Squat Farm Shop
This summary was written by AI from the headlines and standfirsts above, and states as fact only what at least two outlets report. How we use AI · Report a problem
Comments (0)