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Walmart launches $120 joint membership with Sam's Club

Summarised from CNBC's report · Updated 20 Oct, 11:44 · Archive

Walmart is offering a combined annual membership with Sam's Club for $120, combining benefits from both retailers.

Walmart has announced a joint membership combining Walmart+ and Sam's Club Plus for $120 per year. The price is nearly $100 less than purchasing individual annual memberships to each retailer, though there is no monthly payment option. Both stores will continue to offer standalone membership options.

The membership provides access to Sam's Club warehouses, free delivery from both chains, gas savings, 2% Sam's Club cash on eligible purchases and a subscription to either Peacock or Paramount+ streaming services. Customers with existing accounts at both stores can link their accounts to receive the discount. Walmart CEO John Furner said the offer raises expectations for membership value, giving customers "more money in their pockets and more time to call their own".

The announcement reflects Walmart's strategy to drive sales through convenience as consumers face squeezed spending from high gas and food prices. The combined membership could allow the store models to complement each other, with Walmart serving routine purchases and Sam's Club offering bulk-buying opportunities.

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In this story: Walmart · Sam's Club · John Furner · Peacock · Paramount+

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